Isaiah 43:1 — “But now, this is what the Lord says—he who created you, Jacob, he who formed you, Israel: ‘Do not fear, for I have redeemed you; I have summoned you by name; you are mine.’”
We live in a world obsessed with identity. We’re told to find ourselves, define ourselves, and express ourselves. Yet the harder people try to create a sense of self, the more fragile it seems to become. Our identities often rise and fall with what we achieve, what others think, or what we lose. It’s no wonder anxiety and insecurity run deep.
In contrast, Isaiah 43:1 reveals a radically different foundation for identity—one that is given, not achieved. God speaks to His people and reminds them who they are because of who He is.
This verse offers a picture of what it means to have a stable identity as God’s children, instead of the shaky identities that form when we build our lives around lesser gods.
- Idolatry Creates a Shaky Self
Before we look at what God says in Isaiah 43:1, it helps to understand what comes before. Israel had long chased after idols—false gods that promised security, power, and meaning. Yet these idols could never deliver. They only left the people empty and afraid.
That’s what idolatry always does. Whether it’s career success, approval, family, comfort, politics, or even ministry, anything we rely on to tell us who we are becomes an idol. And idols make terrible anchors for identity because they are always unstable.
When our worth is tied to what we do, have, or feel, then our identity will always shake when life does.
- God’s Identity-Giving Grace
Then God interrupts Israel’s fear and failure with these words: “But now, this is what the Lord says…” That phrase “but now” signals grace. Despite their unfaithfulness, God reminds His people that their identity is not grounded in their performance but in His covenant love.
He begins with four identity-shaping truths:
- “He who created you…” — Your identity begins with divine design, not human invention. God made you intentionally and lovingly.
- “He who formed you…” — He shaped your life and personality with care. You are not random or replaceable.
- “I have redeemed you…” — You belong to God not only by creation but also by redemption. He paid the price to bring you back.
- “I have summoned you by name; you are mine.” — God knows you personally. Your identity is rooted in relationship, not reputation.
These phrases reveal that our truest self is not something we create—it’s something we receive. God defines us before the world ever tries to.
- From Shifting Sand to Solid Ground
Think about how different that is from the way identity works in the world. The world says:
- You are what you accomplish.
- You are what you feel.
- You are what others think of you.
Those are shaky foundations. If your job changes, your emotions shift, or people turn against you, who are you then?
But Isaiah 43:1 tells us:
- You are who God made you.
- You are who Christ redeemed.
- You are who He calls by name.
That identity doesn’t crumble under pressure. It remains steady when everything else is uncertain.
- Redeemed Identity: You Are Mine
Notice the final phrase: “You are mine.” In a world where everyone is desperate to belong, God declares ownership not as control but as care. He is saying, “You belong to Me—forever secure, forever loved.”
It’s the same truth Jesus would later express in John 10:28: “No one can snatch them out of my hand.”
When you belong to the Lord, your identity no longer depends on what you can hold onto but on the One who holds onto you. That’s stability the world can’t offer.
- Living Out of a Secure Identity
If we truly believe Isaiah 43:1, it reshapes how we live:
- We don’t need to prove ourselves—because we’ve already been chosen.
- We don’t have to fear rejection—because we’ve already been named and known.
- We don’t need to build a life on idols—because we already belong to the living God.
This doesn’t make life easy, but it makes it anchored. Fear still comes, but it no longer defines us. Temptations still whisper, but they lose their power when we know who we are.
- Remember Who You Are
When the world tells you to reinvent yourself, God calls you to remember yourself—to remember who you already are in Him.
You are created.
You are formed.
You are redeemed.
You are called by name.
You belong to Him.
That is a stable identity that no success can inflate, no failure can erase, and no idol can replace.

